Twitter Inc. (NYSE: TWTR) can unlock its full potential if it opens up its algorithmic feed to third-party developers, to allow users to opt for a mix of specially made features, Cathie Wood-led Ark Investment Management analysts said on Monday.
What Happened
Twitter’s full potential is waiting at the gate, analysts Sam Korus and Frank Downing wrote in a note.
“We believe if third parties were to build applications on Twitter Service, competition would help solve some of Twitter’s complicated and seemingly intractable content moderation problems,” the analysts said.
The move would also enable new business models to satisfy more users, including charging platform fees on third-party generated UI revenue, the analysts said.
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